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These slides condense the full Business Administration course into what truly matters for your exam. You get all the theory, formulas, and case-study links organized exactly the way questions appear in the test.
Inside, you’ll find:
Clear explanations of value chains, business processes, and marketing concepts.
A full market analysis framework : trends, megatrends, and demand trends with real examples.
Marketing strategy and segmentation simplified for case studies.
Pricing, communication, and distribution explained with the assimilation contrast theory.
Step-by-step guidance on how to approach the exam structure (MCQs + case study).
Perfect for: students who missed lectures or want a fast, structured recap before the exam.
Format: PDF / ready-to-study.
These slides condense the full Business Administration course into what truly matters for your exam. You get all the theory, formulas, and case-study links organized exactly the way questions appear in the test.
Inside, you’ll find:
Clear explanations of value chains, business processes, and marketing concepts.
A full market analysis framework : trends, megatrends, and demand trends with real examples.
Marketing strategy and segmentation simplified for case studies.
Pricing, communication, and distribution explained with the assimilation contrast theory.
Step-by-step guidance on how to approach the exam structure (MCQs + case study).
Perfect for: students who missed lectures or want a fast, structured recap before the exam.
Format: PDF / ready-to-study.